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Austin E. Cofrin School of Business

What can you do with a Marketing Emphasis?

The following list represents just a few of the kinds of career titles for those emphasizing in Marketing. Use it as an idea list, and remember that it represents some, but certainly not all, of the careers you might consider in Marketing.

Account Representative, Advertising Executive, Brand Manager, Buyer, Consumer Affairs Specialist, District Sales Manager, Employment Agency Counselor, Franchise Specialist, Fund-raiser, Import/Export Manager, Inside Salesperson, International Marketer, Internet Marketing Specialist, Market Representative, Market Research, Media Buyer/Analyst, Product Analyst, Promotions Director, Public Relations Manager, Sales Agent...

The following list represents a few of the kinds of businesses and institutions that employ those emphasizing in Marketing:

Manufacturers, Not-for profit organizations,  retail establishments, Government agencies, All service industries, Banks and other financial institutions, Insurance agencies, Advertising agencies, Research companies…

Want to know more about the nature of the work, working conditions, earnings, training, and job outlook? Then check out the Occupational Outlook Handbook.