Mary Ann Cofrin Hall
 

prospective students

areas of emphasis >

Organizational Communication

The study of communication practices and dilemmas within organizations.
Student learn speaking, interviewing, facilitating, and persuading skills. They also learn to research, analyze, and resolve critical organizational problems.

Specific Skills Developed

  • Speaking effectively to groups
  • Conducting journalistic interviews
  • Being persuasive
  • Managing others expectations
  • Being appropriately assertive
  • Conducting interviews (selection, appraisal, etc.)
  • Facilitating a meeting
  • Assessing personality types
  • Asking effective questions
  • Developing a strategy to communicate organizational change
  • Telling the right stories
  • Preparing letters and memos delivering good and bad news
  • Discerning underlying organizational problems
  • Assessing communication practices of an organization
  • Leading brainstorming sessions
  • Managing information
  • Adapting communication styles to different people
  • Listening to negative feedback
  • Solving communication problems
  • Analyzing audiences
  • Selecting appropriate channels 
  • Manipulating visual images
  • Creating appropriate visual images 
  • Providing corrective feedback
  • Preparing publications
  • Writing persuasive memos and letters
  • Researching markets and consumers
  • Explaining your points logically and clearly
  • Understanding the implications of new technology
  • Understanding others perspectives 
  • Preparing written reports and proposals
  • Developing research skills
  • Creating consensus
  • Conducting yourself as a professional
  • Listening constructively
  • Managing conflict

Courses Required

Read the organizational communication course requirements.