skip to content

Environmental Management and Business InstituteEMBI

Green Innovations 2009: Connecting Natural Capital to Economic Competitiveness

Video Transcript

Green Innovations 2009 is your opportunity to be where innovation, business and energy technology meet. Learn to increase your triple bottom line!

  • Launch the UW-Green Bay Environmental Management and Business Institute.
  • Position UW-Green Bay and the New North region as the leader in sustainable and renewable energy and a springboard for energy technology.
  • Provide a showcase for emerging and existing businesses utilizing new innovation in biomass conversion, energy-saving devices, renewable energy sources and green business practices.
  • Connect UW-Green Bay alumni, students, faculty and staff and businesses to build and strengthen relationships.


8:30 a.m. Welcome Chancellor David Ward
Lt. Governor Barbara Lawton

The Business Case for Sustainability
Bob Willard, author, The Sustainability Advantage
The Business Case for Sustainability (ppt)
1. The Sustainability Advantage Worksheets - Large Enterprise Version (Excel)
2. The Sustainability Advantage Worksheets - SME Version (Excel)

9:45 -
10:30 a.m.
Keynote Green Energy
Larry Weyers, Executive Chairman, Integrys Energy Group, Inc.
Full text of speech (PDF)
10:30 a.m. Entrepreneur’s Showcase* Begins

Entrepreneur’s Showcase*
10:30 a.m. - 3 p.m.

sponsored by
Baylake Bank

10:45 -
11:45 a.m.
Concurrent Breakouts
Track #1

Developing Human Capital for Sustainability
Presentations from sustainability managers

  • Mike Kraft, Professor of Public and Environmental Affairs at UW-Green Bay
  • Rob Bermke, Senior Environmental Engineer at Georgia Pacific
  • Leif Nygaard, Appleton Service Branch Manager, serving Northeast Wisconsin and the Michigan’s Upper Peninsula, Johnson Controls
Track #2

Transition to Sustainability
Benefits of triple bottom line and making the business case for sustainability

  • Steve Dunn, Ph.D., CPIM, Chair of Supply Chain and Operations Management at  UW-Oshkosh
  • Tim Weyenberg, CEO at Foth, LLC
Track #3

Profitability of Sustainability
Case studies of new businesses developing innovations in renewable/sustainable energy

  • Paul Lemens, Director of Institute for Entrepreneurship and Innovation  at UW-Green Bay (facilitator)
  • John Hippensteel, Owner of Lake Michigan Wind and Sun
  • Daniel De Buhr, President and co-founder of AgrEnergy, LLC
  • CJ Schmidt, Managing Member of Fiber MX, LLC
Noon -
1 p.m.
Luncheon and Presentation sponsored by WPS Our Future Workforce
Dennis Winters, Chief, Office of Economic Advisors, Wisconsin Department of Workforce Development
Presentation (pdf)
1:45 -
2:45 p.m.
Concurrent Breakouts
Track #1

Developing Human Capital for Sustainability
Panel discussion on forecasting the skills needed for the next generation of workforce

  • John Katers, Associate Professor of Natural and Applied Sciences at UW-Green Bay  (facilitator)
  • Amy Kox, Sustainable Programs Manager at Northeast Wisconsin Technical  College
  • Jennifer Sims, Green Bay HS&E Leader at Procter & Gamble Paper Products  Company
Track #2

Transition to Sustainability
Discussion to share the resources available to businesses moving into new product development or green practices

  • Kurt Waldhuetter, Regional Director of Wisconsin Entrepreneurs' Network  (Facilitator)
  • Chris Calawerts, President at EnCap
  • Les Smith, Senior Management Customer Quality Assurance, Tufco Technologies, Inc.
    Presentation (pdf)
  • Bob Pederson, President and CEO, Goodwill Industries
Track #3

Track 3: Profitability of Sustainability

  • John Stoll, Co-Director of Environmental Management and Business Institute at UW-Green Bay (facilitator)
  • Don Draxler, Director of Global Environmental Affairs, Oshkosh Corp. and Sue Murawski P.E., Senior Environmental Engineer, Oshkosh Corp.
  • Joe Kramer, Senior Project Leader, Energy Center of Wisconsin
    Presentation (pdf)
  • Ken Buelow, Dairy Manager of Holsum Dairy
    Presentation (pdf)
3 - 7 p.m. Earth Day Celebrations on Campus and in the Community