Analysis of Existing Campus
Master Planning Area
The University of Wisconsin-Green Bay is situated at the base of the Door County Peninsula in Wisconsin. Glacial topography dominates the landscape and water resources deﬁ ne, both physically and intrinsically, the campus and surrounding area. The typical midwestern climate dictates warm summers and cold, snowy winters with multiple freeze-thaw cycles. Soils consist generally of glacial till of a variable character that requires soil to be evaluated on a site-by-site basis for construction feasibility and inﬁltration capacity.
The 680-acre UW-Green Bay campus is located northeast of the City of Green Bay. It is bounded by Nicolet Drive and the Bay of Green Bay on the West, Highway 54/57 on the South, Bay Settlement Road on the East, and Shorewood Drive/C.T.H. I on the North. The planning area also includes landholdings by non-campus entities like the City of Green Bay, University Village Housing Incorporated (UVHI), and the Ecumenical Center. A brief description of the non-campus land owners is included as Appendix C: Non-Campus Entities.
Existing Property and Use
Circulation and Wayfinding
The main entrance to the UW–Green Bay campus is off of Nicolet Drive on the Western edge of the campus. Secondary entrances are located both to the South (Nicolet Entrance) and North (Scottwood Entrance) of the main entrance. Visitors to campus often arrive at the campus via one of the secondary entrances, which routes them around the perimeter of campus rather than to the information and parking booth located at Main Entrance Drive. South Circle Drive serves as a primary feeder to the campus. Construction of the interchange at Highway 54/57 and Bay Settlement Road has the potential to increase the use of Bay Settlement Entrance and Sports Center Drive on the eastern edge of campus.
Existing signage at vehicular entry points to the campus and pedestrian signage is the product of a 1998 recommendation study by Poblocki and Sons from West Allis, WI. Signage on the UW–Green Bay campus is at capacity in terms of location and effectiveness and the campus cannot solve wayfinding issues with the addition of more signs.One of the critical issues is the lack of visual contact with the campus academic core, both from major entry points to campus and from major circulation routes within campus. Roadway conﬁgurations, which often route visitors from the visitor information booth at the main entrance to the perimeter of campus to reach destinations such as the University Union and sports/ﬁtness complex, compound this planning issue. Pedestrian circulation, particularly at night, is affected by the horizontal forms that dominate the architectural repertoire of campus buildings. Dimly lit entrances and facades create an environment that contributes to the perception of the academic core as spread-out and distant from key areas such as the student housing village and surrounding parking lots. As the diagram below depicts, the walking distance from the Cofrin Library to most major campus destinations, including parking lots, is within a ﬁve minute walk.
The University of Wisconsin–Green Bay has 11 major parking lots on campus, two of which are designated event center lots (Weidner Center and Sports Center) which are utilized by the campus and community during non-event periods. Altogether, the lots contain a total of 4,326 individual parking stalls.
A parking lot study conducted by John Baumgart, former parking manager on the UW–Green Bay campus, surveyed capacity in each of the 11 parking lots (totaling 4,326 stalls) at one-hour increments for ten hours each day over the course of one week. The ﬁndings demonstrate that aside from the event-center lots and not including the Shorewood Golf Course, the campus lots are 91 percent full at peak times throughout the week.
|Parking Lot||Number of Stalls||Stall Occupied at Peak||Percent Occupied at Peak|
The University of Wisconsin-Green Bay campus contains 14 academic buildings. The University also owns 9 housing units, the Residential Life Center building, and the Housing Service Center building in the existing housing village. UVHI owns the other 16 residential buildings. Among the campus buildings are community assets like the Cofrin Library and the Weidner Center for the Performing Arts. The campus is about to begin construction on a major addition and renovation to the Kress Events Center, which will include a 4,000 seat facility.All existing campus academic buildings, as well as the Cofrin Library and University Union, are linked through the underground concourse system. Established at the inception of campus and continued with each academic building addition, the concourse system served as one means by which to foster engagement of students, faculty, and staff through informal encounters. The physical implications of an underground tunnel system are far-reaching but the campus community, by and large, maintains a strong desire to continue the concourse tradition.
Open Space and Recreation Resources
The University of Wisconsin–Green Bay contains the 260-acre Cofrin Memorial Arboretum, an exceptional educational space and community recreation opportunity. This greenbelt around the campus perimeter is of unique landscape character and features restoration plots and examples of native plantings. It creates a desired perimeter to the UW-Green Bay campus and gives deﬁnition to the extent and location of campus. However, these deﬁning characteristics also create the perception of isolation and remoteness in relationship to developing land at the campus boundary.
Numerous sports ﬁelds, a softball diamond, and a soccer facility are located in the eastern portion of campus. These campus amenities serve an important recreation function both to the campus and the non-campus community.