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MS in Health & Wellness Management

Program Overview

Rising healthcare costs, the effects of healthcare reform, and concerns about employee health and productivity are just a few reasons why more and more organizations are looking to implement workplace wellness programs. Designed for working adults with real-world experience, UW-Green Bay offers the University of Wisconsin online Master of Science in Health and Wellness Management Program which prepares you for a career developing and managing wellness programs in a variety of settings, public and private, from healthcare systems and insurance companies to educational institutions, manufacturers, service and retail industries, community agencies, and more. The program features a multidisciplinary curriculum that draws on psychology, health, nursing/healthcare, communication and management sciences.


The Master of Science in Health and Wellness Management program has been approved by the University of Wisconsin Board of Regents and is approved by the Higher Learning Commission, one of six regional institutional accreditors in the United States.

The Master of Science in Health and Wellness Management:

  • Addresses Business Needs utilizing documented successes addressing key business issues such as health care cost containment, productivity, absenteeism, and risk management.
  • Offers Employment Opportunities in Settings including managed care organizations, insurance companies, hospitals, health systems, health management firms, community health organizations, health and benefits consulting firms, and other health and wellness service providers/vendors.
  • Offers Employment with Position Titles such as Chief Wellness Officer, Employee Wellness Director, Wellness Program Director, Wellness Administrator, Corporate Wellness Account Executive and Health and Wellness Benefits Manager.
  • Offers Employment in a High Demand Field having Competitive Salaries in which the number of job postings in industries that require a graduate degree increased 40 percent in the Upper Midwest and according to the Bureau of Labor Statistics (2014), the national median annual salary for wellness program and service managers was $77,020 with projected growth for the job ranging from 8 to 14 percent nationally.


12 ourses, 36 credits
Through a core curriculum plus a capstone experience, this graduate program covers topics including program budgeting, legal and policy issues, strategic planning, change management, systems thinking, marketing, and communications.


Courses are taught Courses are taught by diverse and distinguished faculty from across the University of Wisconsin System. UW-Green Bay has a dedicated group of faculty & staff that will work with you to reach your educational goals. Please visit our Faculty & Staff page for more information.