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A Tribute:
Edward Weidner
Features
Campus News
Alumni Notes
A stronger Green Bay:
One student at a time

INSIDE ARCHIVE

Marketing and
University Communication
UW-Green Bay, CL 815
2420 Nicolet Drive
Green Bay, WI 54311-7001
(920) 465-2214
E-mail: matzken@uwgb.edu
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Todd Jadin '84, Business Administration
Hometown: Green Bay
Senior Vice President and General Manager, Dedicated
Services Division, Schneider National
Family: Wife, Sara, children Hanna (16), Kate (14),
Dante (10) and Tessa (7)
In it for the long haul
It is hard to imagine a time when the color orange
hasn’t dominated the interstates or the truck
stops along the way. But truth is, Schneider National,
the international trucking and logistics firm with
headquarters in Green Bay, started very humbly
in 1938, with offices in a remodeled stable.
Todd Jadin’s history
with the company doesn’t go back that far.
He joined the company fresh out of UW-Green Bay
in 1984 as an operations manager, leading a group
of drivers. In his two-plus decades, he has grown
with the organization that is now the largest privately
owned transportation company in the world. The
$3.7 billion company now serves more than two-thirds
of the Fortune 500 companies and conducts business
in more than 28 countries in North America, Europe
and Asia.
You could say Jadin is in
it for the long haul. As a division vice president,
he oversees profit and loss of a billion-dollar
line of business.
“Day to day runs the
gamut. I might be on the road for an entire week
interfacing with customers, and another day dealing
with a driver group regarding the importance of
service to customers,” he explains. “Every
day, is in essence, working toward operational
excellence, every load, every truck, every day…”
The company has been a wonderful
place both for Jadin — “I’ve
never had any interest in going anywhere else,”
— and for UW-Green Bay, which has more than
250 other graduates in Schneider careers.
“That group (of UW-Green
Bay graduates) tends to be near and dear to my
heart,” Jadin says. “But I not only
feel a responsibility to them, but also the 3,500
people employed in this area and the 22,000 across
the country, and now those in international operations.
As one of the senior leaders in the organization,
I feel a great obligation to all these people.”
He shares his time with current
UW-Green Bay seniors, counseling them that their
best opportunities for world travel and difference-making
opportunities might reside a few miles from campus,
with local companies.
“I use my own example,”
he says, “and tell them not only do I work
for one of the best companies in Northeast Wisconsin,
but one of the best in the United States, as well.”
Jadin majored in business
but says psychology and human development classes,
and an interdisciplinary approach to education,
were vital.
“Certainly the business
degree helps in thinking through strategies, but
it is the people skills and ability to understand
and interact that are the critical elements of
being a successful leader.”
The ‘Rat’:
“When I wasn’t studying or in class,
I was hanging out in the Rathskeller.”
Favorite faculty:
“John Harris was my adviser who I also got
to know on a personal level as well. Laurey Berk
was a new teacher with a lot of enthusiasm. She
took us on a field trip to the mercantile exchange
in Chicago. That class really sticks out. Truth
is, I’m a closet English guy. I liked teachers
like Mike Murphy.”
Friendly foe:
“Harvey Kaye and I didn’t agree —
we are from other ends of the political continuum
— but I had a class with him and enjoyed
the respectful discussions.”
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