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Reprinted from: Green Bay Press-Gazette
http://www.greenbaypressgazette.com/

May 8, 2005

Group creating economic gauge

Indicators to measure area growth

By Lisa Hildebrand
lhildebrand@greenbaypressgazette.com

The University of Wisconsin-Green Bay and other regional partners will develop a set of economic indicators to measure the region's growth.

A partnership involving UW-Green Bay Outreach and Extension, Business Administration Professor Meir Russ and the Northeastern Wisconsin Coalition on the Regional Economy will provide a specific set of indicators of regional economic progress.

The project may lead to an annual report card on the region's economy.

"It's another group coming on board and bringing some resources to the table," said Jim Golembeski, executive director of Bay Area Workforce Development Board.

Russ will develop the initial set of proposed indicators, educate partners through a series of workshops, and assure the indicators' consistency with plans and strategies for Northeastern Wisconsin's model economy.

"This regional economic development initiative is a major undertaking in social and economic change," Russ said. "If UW-Green Bay, as a regional campus and with the support of the UW System, can help the leaders in their endeavor, this could increase its likelihood of success."

The coalition includes Northeastern Wisconsin business, government and education leaders who agree that a regional economic perspective is needed to support growth that will keep the region economically vibrant.

It was organized after NorthStar Economics Inc. of Madison conducted a study to determine how to halt the region's deteriorating employment trends, including a 35 percent loss in manufacturing jobs in the last two years.

According to NorthStar, the primary drivers of the new economy are ideas, creativity and innovation. Other important factors are a skilled workforce, entrepreneurship and the availability of risk capital.

"NEWCORE is the steering committee that's driving the implementation of the economic study," Golembeski said.

18 counties in economic study

The Northeastern Wisconsin Coalition on the Regional Economy covers the following counties: Brown, Calumet, Door, Florence, Fond du Lac, Green Lake, Kewaunee, Manitowoc, Marinette, Marquette, Menominee, Oconto, Outagamie, Shawano, Sheboygan, Waupaca, Waushara and Winnebago.



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