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Reprinted from: Green Bay Press-Gazette
http://www.greenbaypressgazette.com/

January 29, 2006

UWGB Master Plan

The University of Wisconsin-Green Bay is in the process of finalizing its second campus master plan since the university was founded in 1965. Most plan elements have no definite timetable, but the following areas have been identified as the primary planning issues and recommendations:

Circulation and campus navigation

• Create the Inner Loop Road.
• Design and implement a more welcoming entry.
• Create safe, logistical intersections.
• Create lantern-like features at all campus core buildings to better identify main entrances and building names.

Quotable: "(Campus) can be kind of confusing and a little bit off-putting. The sense you have (is), it's a beautiful campus, but it's hard to know how you get into the center part of campus if you're a visitor."
— Sue Hammersmith, UWGB Provost and vice chancellor for academic affairs

Parking

• Use existing lots to expand parking as needed.
• Address concerns about the size of parking lots and to control heat island effects from storm water runoff.
• Increase parking fees to fund improvements.

Quotable: "We're respectfully refusing to do that. We're not going to change the orientation and location of parking."
— Dean Rodeheaver, UWGB assistant chancellor for planning and budget, on requests for closer parking spots

Building opportunities

• Expand the undergraduate residential village.
• Explore a nontraditional married student housing village southwest of the campus core.
• Explore a retail opportunity northeast of the undergraduate housing village.
• Maintain a concourse connection to future academic buildings within the academic core. Several UW-Green Bay buildings currently are connected by a series of underground tunnels.
• Create pedestrian-friendly, interactive concourse spaces.
• Include courtyards, glass hallways and other day-lighting opportunities in the design and construction of new buildings.

Quotable: "I was on campus in Madison and they did have a theater there. I felt that was very (helpful) because lots of students there didn't have cars. That'd be nice for the students who do live on campus."
— Mai Sing Ho, UWGB senior

Context/community

• Promote the use of city transit options.
• Encourage students and the public to enjoy campus amenities, including the Cofrin Arboretum.
• Promote the Weidner Center for the Performing Arts and the Kress Events Center.
• Create relationships with the city of Green Bay and private developers to encourage adjacent development that supports campus needs.

Quotable: "You've got this tremendous facility within our community, and how do we integrate it within the rest of the community, so it's not just sitting as an island separate from the rest of the city of Green Bay?"
— Chuck Lamine, planning director, Brown County Planning Commission

Sustainability

• Establish a sustainable development policy and campuswide sustainability committee.
• Orient buildings for solar access.
• Create a best management practices guide for the campus.
• Incorporate recommendations from separate storm-water management study.

Quotable: "The focus on sustainability has been a part of our tradition since the beginning. I think it's really important that we live up to our words — and so a master plan that has a strong component of sustainability, first of all it makes sense economically ... (and it's) also an educational lesson."
— Bob Howe, professor of natural and applied sciences and director of the Cofrin Center for Biodiversity