Content Management System

What is a CMS?

Content management refers to the system and processes where information is created, managed, published, and archived. A content management system (CMS) provides the necessary infrastructure for multiple people to contribute content and collaborate. It allows for web content to be edited without the need for a specialized skill set. With a CMS, editing the web is as easy as creating a Word document. The content management system we use is Kentico.

Benefits of Kentico CMS

  • Easy content creation and editing for non-technical content contributors
  • Access rights for security
  • Structured workflow processes for content approvals
  • Archival and versioning of content
  • Templates for consistent output
  • Content check-in/check-out services for distributed users
  • Subject matter experts can update their online information quickly and efficiently without technical intervention.
  • Common tasks like checking for dead links, archiving old pages, and generating navigational menus are done by the CMS.
  • Content can be scheduled in advance to be published at a specific date and time. The CMS can also expire content at a predefined time.
  • Associated images and files for content are published by the CMS, reducing the burden of finding the necessary assets.
  • A frequently updated site will encourage customers to return.
  • The audit trail, available at both the user and content level, provides a snapshot of the history of content changes.
  • With version control (automatic backup as changes are made), users have peace of mind that any mistakes will not cause lost information.
  • Content is presented within pre-defined templates whenever possible. Templates help maintain a cohesive look and feel, creating a professional image. The use of consistent navigation menus and layout does not force the visitor to relearn site conventions.
  • Brand integrity is maintained by limiting layout choices in a manner consistent with university style guidelines.