Austin E. Cofrin

School of Business

Business Week 2017


We are excited to announce "Business Week 2017," co-presented by the Austin E. Cofrin School of Business and Career Services at the University of Wisconsin-Green Bay. 

In its seventh year, Business Week has proven valuable to both business leaders and students in the Austin E. Cofrin School of Business. Students are able to add to their classroom learning by participating in a variety of events, all of which include community business leaders. Events such as the "Learning to Dine Like a Professional" etiquette lunch and "Mock Interview Day" help students to develop the interpersonal and professional acumen expected of business professionals. The "Job and Internship Fair" gives students the opportunity to stand out from the crowd and become more than just a name on a resume. Again this year there will be an "Elevator Pitch Competition & Networking Night," for which students will create a 60-second video pitching themselves and their career strengths, abilities, and goals.

The centerpiece of Business Week is the "Keynote Networking Dinner." The dinner, held on the stage of the Weidner Center, engages business leaders and top students in an evening of conversation and learning. This year, we are fortunate to have as our keynote speaker, Craig Dickman, Chief Executive Officer of Breakthrough Fuel and UW-Green Bay Trustee.

Keynote Address and Networking Dinner

Tuesday, March 28, 2017

Networking Reception 5:30pm - 6:15pm
Dinner/Keynote 6:15pm - 8:00pm
Weidner Center for the Performing Arts

This event is an opportunity for our top students to professionally network with business leaders, and for the business community to learn more about the Austin E. Cofrin School of Business.

Attendance at the dinner and keynote speaker is by invitation only.

Keynote Speaker: Craig Dickman
Chief Executive Officer of Breakthrough Fuel and UW-Green Bay Trustee



Craig Dickman is the founder of Breakthrough®Fuel and serves as its CEO and Chief Innovation Officer. Since its founding in 2004, Breakthrough®Fuel has been recognized as the leader in transportation energy management and has won supplier-of-the-year awards from P&G, Whirlpool and Kraft Foods, as well as innovation awards from Unilever, Georgia-Pacific and Michaels.

Dickman, a 1982 graduate of UW-Green Bay’s Business Administration program, was named as one of the University’s “most distinguished alumni” in 2014. As a commencement speaker, he told the class of 2013 that his UW-Green Bay experience contributed to his personal and business success, and he predicted that creativity and an interdisciplinary approach to problem solving would be critical to their futures, as well. Dickman believes in a UW-Green Bay education and employs 10 alumni, spanning five generations of graduates.

Because of Dickman’s generosity, UW-Green Bay was able to dedicate a new creative space in the Cofrin Library this spring. The Breakthrough® Studio is an innovative space designed to enhance collaboration and inspire creativity. Dickman and his wife, Karen, also donated furnishings for UW-Green Bay’s “At Ease” Lounge — a space for relaxation and a sense of “place” for active military students and veterans.

Dickman has been involved in the supply chain industry since 1983 and has served as President & CEO of Paper Transport, Inc., Managing Member of Master Fleet (fleet maintenance company), various leadership roles at Schneider, including Vice President, Information Technology as well as Director, Logistics for SHADE Information Systems.

He is active in the community and currently serves on the Board of Directors for the Green Bay Packers, the Greater Green Bay Community Foundation, and as a member of the UW-Green Bay Council of Trustees. He received a Master’s in Business Administration from UW-Oshkosh.

Weyenberg Prize for Excellence in Business

The prize for business excellence is named in recognition of Tim Weyenberg, former CEO and Executive Chair of the Board of Directors for Foth Companies, and Executive-in-Residence for the Austin E. Cofrin School of Business. The 2017 Weyenberg Prize is awarded to one deserving company that demonstrates the three essential elements for business excellence — leadership transformation, strategy and execution. In addition, a $5,000 scholarship in the name of the winning company will be awarded to one UW-Green Bay business student best exemplifying
the spirit of the Weyenberg Prize.

Weyenberg Prize: Wipfli LLP

With associates and offices across the U.S., Wipfli LLP ranks among the top accounting and consulting firms in the nation. The firm’s associates have the expertise, skills, and experience to advise in the areas of assurance and
accounting, tax and business consulting. Wipfli has distinguished itself through its efforts to build an intentional culture that nurtures excellence in leadership, its approach to listening to the voice of their clients and associates, and its clear
vision to grow the company following “the Wipfli Way.”

Wipfli Scholarship: Justin Krizenesky

Justin Krizenesky, a freshman from Kimberly, is studying Business Administration with the goal of becoming a high-level executive in marketing. He serves his community by participating in events to raise money to fight Cystic Fibrosis and
increase public awareness of the disease. Justin keeps active on campus by playing trombone in the Phoenix Pep Band and participating in intramural basketball.

Schedule of Events

Realistic Salary Expectations and How to Negotiate

M – February 13 12:30 pm – 2:00 pm Phoenix Room B

Learn about realistic salary expectations and how to properly negotiate to get the salary you desire. (RSVP in PRO recommended)

LinkedIn – The Basics to Get Started

W – February 15 12:30 am – 1:30 pm Room 1965 - Union

Learn about this social media networking tool and how it can help you professionally begin your career. Topics include LinkedIn groups, endorsements, recommendations and how to connect with alumni!

Dine Like a Professional Etiquette Lunch

M – February 20 11:40 am – 1:40 pm Weidner Center

This is an opportunity for students to mingle with UW-Green Bay alumni and community members to develop new skills in a fun learning environment. Laura Rowell, registered dietician and UW-Green Bay lecturer, will take students through the basics of professional dining etiquette during a delicious meal. This event is FREE for UW-Green Bay students. Professional attire is highly recommended. Registration is required.

Mock Interview Day

W – February 22 8:00 am – 4:30 pm Phoenix Rooms

Nervous about interviewing? What do employers want from interview candidates? A variety of professionals will conduct practice interviews with our students; during the session, the interviewer will ask typical interview questions for approximately 20 minutes, and provide you with feedback about your performance. Develop your interview skills in a no-risk setting!

LinkedIn Photo Booth

W – February 22 8:00 am – 4:30 pm Across from Bookstore
W – March 1 9:00 am – 1:30 pm Across from Bookstore

Stop by the LinkedIn photo booth to have a professional headshot taken for your LinkedIn profile. Please wear a professional quality shirt/blouse for your portrait.

Be a STAR at Your Next Interview

M – February 27 12:30 pm – 2:00 pm Phoenix Room B

Learn the basics of behavioral interviewing before your next big Interview! Topics covered include definition of behavioral interviewing, how to prepare for your interview, he interview - tips of what to do and not to do and putting it all into practice.

Personal Branding in Your Job Search

T – February 28 12:30 pm – 2:00 pm Phoenix Room B

Personal branding allows a candidate in today's job market to market and highlight skills, qualifications and strengths in a very focused, targeted way. Learn the basics and great tips to develop your own personal brand.

Spring Job & Internship Fair

W – March 1 9:30 am – 1:00 pm Phoenix Rooms

Visit face-to-face with employers who are seeking candidates for full-time, internship and part-time positions. Dress professionally and bring your resume! See the Career Services' website for information about appropriate attire, writing an effective resume, and how to make the most of the job fair.

Business Week 2015 Elevator Pitch Final Competition & Networking Reception 

Tuesday, March 7, 2017   5:00pm - 7:00pm
Phoenix Rooms, University Union

Every savvy job seeker has a personal elevator pitch to use during quick encounters with hiring officials at job fairs, during networking events or a chance meeting someplace else. An elevator pitch is a carefully crafted message designed to explain your strengths, abilities and goals to a professional or business executive. The catch — it must be given in the time that it takes to ride up an elevator – 60 seconds or less!

Cofrin School of Business students will compete live for top honors and prizes in the Create Impact with Your Professional Pitch – an elevator pitch competition and network night.

Following the elevator pitch competition, there will be an opportunity for all attendees to network with professionals from the Green Bay community attending the competition.

Prizes to Be Awarded:
Grand Prize Winner: $200
2nd Place: $150
3rd Place: $100
Remaining Finalists (4th-15th place): $50

Thank you to our Sponsors!