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Media Communications

Website Operations Manager

The University of Wisconsin System is engaged in a Title and Total Compensation (TTC) project to redesign job titles and compensation structures. As a result of the TTC project, official job titles on current job postings may change in 2021. Job duties and responsibilities will remain the same. For more information please visit:

Posting Date

9/24/2021 12:00:00 AM

Position Information

Working Title:  Website Operations Manager
UW System Title:  IS Specialist 

Essential Job Functions

This position reports to the Executive Director of Marketing and University Communication and leads and participates in the design, development, implementation, maintenance, and support of websites. Serves as a subject matter expert, consultant, and main point of contact to internal and external stakeholders regarding website support.

The Web Operations Manager is a member of the Office of Marketing and University Communication and reports to the Executive Director of Marketing and University Communication. The role collaborates heavily with the Web Development Team in IT.

The Office of Marketing and University Communication brings UW-Green Bay’s story to life in creative and compelling ways, honoring brand identity and standards, and at the same time, assuring communications effectively speak to varying target audiences. Utilizing a strategic mix of traditional and emerging marketing and communication channels, the team utilizes an integrated approach that considers both marketing and communication strategies, while collaborating with University and community subject matter experts to highlight UW-Green Bay students, faculty, staff, alumni and academic programs that are on the rise and making a difference in our region.

This position includes the following responsibilities:

  • Plans, implements, manages, monitors, and upgrades the unit's websites including intranets.
  • Ensures website functionality and maintains existing website operation including implementing the content management system (CMS), making content updates, conducting content audits, and updating computer programming languages which may include HTML, CSS, and JavaScript.
  • Responds and troubleshoots website issues.
  • Ensures website quality, efficiency, and compliance with accessibility, security, privacy, and other university requirements and laws.
  • Strategizes ways to improve the user experience of the website and manages information architecture strategy.
  • Monitors web traffic and website performance, and assesses performance to optimize the website and to identify, prevent, and resolve issues.
  • Collaborates with others to ensure that the website aligns with brand strategy and meets the unit's standards.
  • Provide User training on website development and maintenance.


  • Associate's degree at time of application 
  • Working knowledge of desktop hardware and standard business software programs and the Internet 

  • Associate's degree in Design, Web Development or related field 
  • Demonstrated ability in using HTML; HTMLS, JavaScript, JQuery and CSS Jo develop websites based on provided graphical designs
  • Experience implementing and using Responsive WebDesign.
  • Knowledge of Web accessibility standards and usability practices.
  • Knowledge of browser behaviors including Internet Explorer, Google Chrome, Mozilla Firefox and other emerging web browsers, including mobile devices.
  • Experience integrating social media such as Facebbok and Twitter using APis.
  • Experience with web programming languages such as and PHP or willingness to learn
  • Experience in the use and setup of Google Analytics accounts and reporting features
  • Experience in the use and support of a content management system

The successful candidate will be expected to work inclusively and respectfully within a diverse campus community and practice civility in the workplace.  The University welcomes applicants who are dedicated to the appreciation and promotion of inclusivity and equity as crucial components in the pursuit of organizational excellence.

In addition, the successful candidate will have strong oral, written, interpersonal, and organizational skills, demonstrated integrity and strong leadership, and the willingness to work independently and as part of a collaborative team. The University invites applicants who are dedicated to enriching the quality of life for students and the community by embracing the educational value of diversity, promoting environmental sustainability, encouraging engaged citizenship, and serving as an intellectual, cultural, and economic resource.

Conditions Of Appointment

This position may have the option to work on-campus, virtually, or a hybrid schedule. 

Position is a full-time Academic Staff appointment.  Official transcripts of the highest degree achieved will be required of finalist(s). A criminal conviction investigation will be conducted on the finalist(s). In compliance with the Wisconsin Fair Employment Act, the University does not discriminate on the basis of arrest or conviction record.

All final candidates must be asked, prior to hire, whether they have been found to have engaged in, are currently under investigation for, or left employment during an active investigation in which they were accused of sexual violence or sexual harassment. When obtaining employment reference checks, these same sexual violence or sexual harassment questions must also be asked.

The University of Wisconsin-Green Bay does not offer H-1B or other work authorization visa sponsorship for this position. Candidates must be legally authorized to work in the United States at the time of hire and maintain work authorization throughout the employment term. If you have questions regarding this, please contact Human Resources.


Competitive salary commensurate with qualifications and experience.

This position is exempt from the overtime provisions of the Fair Labor Standards Act (FLSA).

The UW System provides an excellent benefits package, including participation in the Wisconsin State Retirement System.

To Apply

STEP 1: Please select the applicable link below:

External Applicants: (NOT currently employed by the University of Wisconsin System)
Internal Applicants: (Currently employed by the University of Wisconsin System)

STEP 2: From "Search Jobs" screen,
  • Click "View All Jobs"
  • Select "Website Operations Manager"
    • You must login before you can apply. Input your "User Name" and "Password" and select "Sign In."
    • If you have not yet registered, click "Register Now" to begin the registration process.

STEP 3: Submit application materials:

Please be sure to complete all required fields, and include all required documents before submitting your application. Once submitted, you will not be able to edit or attach any application materials. Files must be complete to be considered. Please include the following documents:

  • Cover letter that specifically addresses qualifications for the essential job functions
  • Resume
  • Names and contact information for three references
  • Web design portfolio

You must select "Submit" to forward your application materials to the search committee.

If you have any questions, need accommodations, or submitted your application with missing materials, call or email:

Human Resources
Phone: (920) 465-2390

Application Deadline

To ensure consideration, please submit application materials by Sunday, October 10, 2021.

Note: The University of Wisconsin System will not reveal the identities of applicants who request confidentiality in writing, except that the identity of the successful candidate will be released. See Wis.Stat. sec. 19.36(7).

For more information regarding the University of Wisconsin-Green Bay and the surrounding area, see our Campus and Community section. For Campus Safety information see our University Police website and our Annual Security Report (for a paper copy please contact the Office of Human Resources at (920) 465-2390). This report includes statistics about reported crimes, as well as information about crime prevention and campus security policies and procedures.

The University of Wisconsin-Green Bay is an Affirmative Action Equal Employment Opportunity employer committed to achieving a diverse workforce and to maintaining a community which welcomes and values a climate supporting equal opportunity and difference among its members. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender and/or gender identity or expression, marital or parental status, genetic information, national origin, ethnicity, citizenship status, veteran or military status (including disabled veteran, recently separated veteran, other protected veteran, or Armed Forces service medal veteran status), age, or disability.