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Office of Marketing and University Communication

What is ‘360° of Learning’?

People may express and demonstrate 360° individually, but at its core, "360° of Learning" is meant to be a platform to share UW-Green Bay's brand promise. Through market research, surveys, and focus groups, STAMATS, a consulting agency, was able to help pinpoint what UW-Green Bay does best. Five brand attributes were identified and summarized in the UW-Green Bay brand promise.

UW-Green Bay’s brand attributes

  • Excellence in teaching
  • Connections with internationally recognized faculty
  • Solving problems from multiple perspectives
  • Engage in applied learning experiences
  • Welcoming, friendly campus community

UW-Green Bay’s brand promise

Featuring excellence in teaching, extraordinary academic programs, a problem-focused education, and innovative real-world experiences, UW-Green Bay is a friendly, welcoming university where students connect with internationally recognized faculty in personal and life-changing ways to prepare for 21st-century careers.

Definition of ‘360° of Learning’

The solutions to challenging problems require a multi-dimensional understanding of the world — a 360° perspective. 360° of Learning at UW-Green Bay is a comprehensive educational experience that offers students multiple perspectives and viewpoints, through a purposeful, interdisciplinary curriculum, and connects students to exceptional faculty and internationally recognized scholars.

UW-Green Bay provides an ideal learning environment on a beautiful campus with superb classroom and laboratory facilities, supplemented by a rich array of engaging co-curricular and leadership development experiences. The opportunity to apply learning to real-world problems through traditional and online classes and degree programs, and to pursue internships, research and independent study, prepares students for rewarding careers.

Have a 360° idea?

Promote the 360° of Learning that occurs in your classroom, unit or department. E-mail Sue Bodilly at with your ideas for photos, videos, features, social media, log e-news pieces, and more.