Auxiliaries, partnerships and third-party use
Auxiliary units of UW-Green Bay, such as the Shorewood Golf Course, Green Bay Athletics, the Phoenix Bookstore and the Weidner Center for the Performing Arts, require their own identity for purposes of marketing and promotion. UW-Green Bay academic units, departments, offices and service providers, benefit from UW-Green Bay branding and therefore are not entitled to their own logo or graphic insignia. Graphic elements (such as a shoe when promoting a walk/run on campus, for instance) are permitted. However, promotional pieces (both written and online with external audiences should utilize the official UW-Green Bay logo.
Requests for new and official logos that would replace the institutional logo will have to go through a justification and approval process that will be taken to Leadership Team for final approval. E-mail Sue Bodilly, email@example.com for more information.