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University Style Guide


Marketing and Communication » UW-Green Bay Style Guide » Safe Zones & Minimum Size

Safe Zones

There must be an appropriate margin around the Primary Identity Marks — a good minimum distance would be the equivalent of the width of the “G” at the start of the words Green Bay in the two-line Wordmark — and there should be no extraneous lines, shadowing, type or images intruding. A mark need not be large to be effective, but it should have ample space around it for legibility and visual integrity.

Primary Mark Safe Zone Horizontal Mark Safe Zone Wordmark Safe Zone

Minimum Size

Minimum Size for Wordmark is 1 inch wideTo preserve the legibility and recognition of the Primary Identity Marks, the Wordmark’s “Green Bay” should be no smaller than one inch wide.

 

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    These Guidelines

    Sue Bodilly
    (920) 465-5502
    bodillys@uwgb.edu

    Chris Sampson
    (920) 465-2527
    sampsonc@uwgb.edu

    The Office of Marketing and University Communication is available for consultation on implementation of these guidelines.

    The office's design/marketing team provides services without charge for most institutional print projects, and may consult with clients to make more informed decisions about design options and costs.

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