Marketing to Marketing Agreement
You’ve already put in the work — now make every credit count. This transfer agreement shows how coursework from your Fox Valley Technical College (FVTC) Marketing associate's degree transfers into the Marketing bachelor's degree at UW-Green Bay. In order receive the full block of transfer credits to UW-Green Bay, students must complete all of the prescribed coursework in the FVTC Marketing associate's degree. Students are eligible for this agreement with a FVTC graduation date of 2026 or later (specific degrees from the last 10 years may also be eligible). Explore course equivalencies, remaining degree requirements and the path toward earning your bachelor’s degree below.
From: FVTC
- Program: Marketing
- Degree: Associate of Applied Science (AAS)
- Institution: Fox Valley Technical College
- Credits Transferring: 61 credits
To: UW-Green Bay
- Program: Marketing
- Degree: Bachelor of Business Administration (BBA)
- Institution: University of Wisconsin-Green Bay
- Credits Remaining: 60 credits
- Delivery: Online or in-person
How Your Credits Transfer
The courses below show how completed marketing coursework from Fox Valley Technical College (FVTC) transfers to the Marketing bachelor's degree at UW-Green Bay (UWGB). Some courses may require a minimum grade to transfer into specific major requirements. For course descriptions see the Marketing Major in the Academic Catalog.
Course to Course Equivalency
| FVTC Course | FVTC Credits | UW-Green Bay Equivalent | UWGB Credits |
|---|---|---|---|
| 10-101-107 Principles of Accounting | 3 | ACCTG 201 Principles of Financial Accounting | 3 |
| 10-102-112 Intro to Business | 3 | BUS ADM 202 Introduction to Business | 3 |
| 10-104-106 Business Communication | 3 | WF 200 Professional Writing for Business Majors | 3 |
| 10-104-151 Principles of Marketing | 3 | MKTG 322 Principles of Marketing | 3 |
| 10-801-195 Written Communication | 3 | WF 100 First Year Writing | 3 |
| 10-801-196 Oral/Interpersonal Communication | 3 | COMM 166 Fundamentals of Interpersonal Communication | 3 |
| 10-809-195 Economics | 3 | ECON 209 WTCS Transfer Credit | 3 |
| 10-809-198 Intro to Psychology | 3 | PSYCH 102 Introduction to Psychology | 3 |
Block Equivalency
In addition to the course-to-course equivalency itemized above, there is a total block equivalency that makes up 37 credits that are accepted at UW-Green Bay.
FVTC Block
| FVTC Course | Credits |
|---|---|
| 10-103-108 Excel for Business | 2 |
| 10-103-109 Design Application | 2 |
| 10-104-100 Digital Marketing | 3 |
| 10-104-101 Marketing Analytics | 3 |
| 10-104-102 Marketing Strategy | 3 |
| 10-104-103 Promotion Principles | 3 |
| 10-104-107 Content Creation | 3 |
| 10-104-108 Social Media Marketing | 3 |
| 10-104-109 Digital Media Buying | 3 |
| 10-104-117 Sales Principles | 3 |
| 10-104-118 Professional Sales | 2 |
| 10-104-119 Sales Strategy | 2 |
| 10-104-126 Marketing Internship | 2 |
| 10-106-199 Business Career Planning | 1 |
| 10-804-123 Math with Business Apps | 3 |
UWGB Block
| UWGB Course | Credits |
|---|---|
| Elective Credit | 37 |
What You'll Take at UW-Green Bay
After transferring coursework from FVTC, these are the remaining courses needed to complete the Marketing bachelor's degree at UW-Green Bay. In addition to a bachelor's degree, you'll also earn two certificates in 21st Century Skills and Business Foundations. For course descriptions and degree requirements, refer to the Marketing Major in the Academic Catalog.
21st Century Certificate
| Catalog ID | Class Title | Credits |
|---|---|---|
PHILOS 113 | AI, Algorithms, and Truth | 3 |
HUM STUD 227 | Cultivating Creativity | 3 |
HUM STUD 100 | Challenges and the Human Experience | 3 |
HUM STUD 213 | Ethnic Diversity in American Past and Present | 3 |
PHILOS 227 | Business Ethics | 3 |
COMP SCI 181 | Human-Centered Design | 3 |
Business Foundations Certificate
| Catalog ID | Class Title | Credits |
|---|---|---|
| ACCTG 202 | Principles of Managerial Accounting | 3 |
| BUS ADM 201 | Principles of Sustainability in Business | 3 |
| ECON 208 | Economics WTCS Bridge | 3 |
| FIN 343 | Corporation Finance | 3 |
| MGMT 389 | Organizational Behavior | 3 |
| BUS ADM 305 | Legal Environment of Business | 3 |
| BUSAN 220 | Intro to Business Statistics | 3 |
Major Requirements
| Catalog ID | Class Title | Credits |
|---|---|---|
| HRM 262 | Introduction to Human Resource Management | 3 |
| MKTG 345 | Digital Marketing | 3 |
| MKTG 421 | International Marketing | 3 |
| MKTG 423 | Advertising | 3 |
| MKTG 428 | Consumer Behavior | 3 |
| MKTG 482 | Capstone in Business Strategy | 3 |
| Upper-Level Elective | Students will work with an Advisor to select one course from the following options: BUS ADM 365 Hospitality and Tourism Management, MKTG 327 Foundations of Selling & Partnership Building, MKTG 365 Email Marketing, MKTG 424 Research Methods, MKTG 426 Marketing Strategy, MKTG 447 Social Media Marketing and Analytics, MKTG 497 Internship | 3 |
Transfer Agreement Details
Date Effective: 01/27/2026
Review Date: 06/01/2027
Approved by:
- Fox Valley Technical College
- UW-Green Bay Cofrin School of Business
Ready To Chat?
See how the rest of your credits will transfer with an unofficial credit evaluation. To learn more about your individual path to a degree at UW-Green Bay, reach out to our transfer advisor, Michelle Ferry. Call 920-465-2111 or email uwgb@uwgb.edu.