Owning and operating one of the nation’s newest pizza franchises is a hands-on experience — from making the dough to slathering on the sauce, spreading the cheese, adding the fresh-cut toppings and putting the pie into a high-intensity, stone hearth oven. UW-Green Bay Assistant Prof. Vallari Chandna’s e-Entrepreneurship and Digital Management course approaches online marketing for start-ups with a similar hands-on approach. Continue story »
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