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Strategic Priorities

ways to rise higher

How we’re moving forward.

One of the facets of our university is unending improvement. We recognize that as times change, so must UW-Green Bay. We've developed strategic priorities to highlight projects important to us.

Phoenix Rising sculpture

UW-Green Bay Strategic Priorities

To think broadly about what we want to achieve together as University, the Chancellor's Cabinet created the following six strategic priorities.

Student Success
Student Success

Learn how we're transforming UW-Green Bay to increase student success and retention.



Our initiative aims to help provide support and access for all students, making inclusivity an inherent part of everything we do.

Digital transforamtion
Digital Transformation

We’re taking another step to update our university into the modern age. We’ll discover opportunities that improve the student experience as a part of our digital transformation.

Community Connections
Community Connections

We'll forge more connections in our community, and show how UW-Green Bay exists to unleash growth that propels lives to new heights of success within our region.

Sustainability and environmental work
Sustainability & Environmental Work

With this initiative, we’re going back to our roots as the initial Eco-U. We have the opportunity to make a profound impact on the environment of our region – we need to act on it.

Athletics & the Weidner Center
Green Bay Athletics & the Weidner Center

UW-Green Bay offers unmatched regional entertainment with our Division I Athletics Program and the Weidner Center. We want to showcase them to better engage the community.